News

250-boards-20-days-2
09
Feb 2012

250+ Surfboards / 20 days

Still core since ’74. From the Land to Sea, our vision is to create hype and provide all things needed to our friends and family for riding the elements. We take pride in having a wide selection of surfboards in our shop, and at your fingertips. In the last...

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win-michel-bourez-surfboard-200
07
Feb 2012

Win A Michel Bourez Pro Model Surfboard From Firewire

Want some free gear? Sign up for our newsletter for your chance at a Michel Bourez Pro Model from Firewire. Not only will you be kept up to date on all of our promotions and special deals, but you will be entered to win a brand new board, tailored...

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super-bowl-commercials-200
06
Feb 2012

2012 Super Bowl Commercials – Our Favorites + FIAT Commercial Translation

The Chargers didn’t make it to the Super Bowl this year (dangit- Super Bowl hype deflated). A big part of the game day experience is getting to see how big companies spend $6 million dollars in 1 minute, via commercial air time. Here are our favorites, including the translation...

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proxy-noise-india-200-2
01
Feb 2012

Proxynoise – India – And Others

Modern day gypsy surfers Dion Agius and Warren Smith bring us Proxynoise India and Others. These fellas galavant, capture, and share; using technique, emulsion, and style. See below. Shop Super Surfboards

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riley-blakeway-thom-200
01
Feb 2012

Thom – A Portrait Of Modern Youth

Riley Blakeway brings us a personal, side project. Thom is a “short, experimental documentary piece about a 19 year old teen growing up in Australia- Exploring the mind of modern youth and Generation Y.” Written and Directed by Riley Blakeway Assistant Editor – Jeremy Asher Lynch Film & Telecine...

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Dane Reynolds Quiksilver Snapper 2012
30
Jan 2012

Dane Reynolds Will Surf Quiksilver Snapper Contest 2012

The Quiksilver Pro Snapper 2012 Contest is on the horizon. Feb 25 – Mar 7, 2012 marks the time window for Quiksilver to launch. Hopefully we will see a pulse of solid swell for the World Tour guys to shred. Guess who got a wild card this year? Mr....

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windows-all-200-2
19
Jan 2012

Family. Community. Passion.

Surf Ride has been owned and operated by the Bernard family since 1974. To start the New Year, we came up with the idea of showing our local community what’s most important to us: our Surf Ride family, community support, and our passion for surfing. FAMILY > Surf Ride...

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waste-to-waves-200
18
Jan 2012

Waste To Waves – Turn Your Trash To Slash

Surf Ride is participating in the Waste To Waves program. Bring any styrofoam to our shop and we’ll help you recycle it. By recycling, you keep this terrible styrofoam out of landfills, out of the oceans, and grants you submission into a free surfboard raffle. “ Waste to Waves(TM)...

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channel-islands-factory-tour-200
17
Jan 2012

Channel Islands Factory Tour

Channel Islands invited us up for a tour of their surfboards making facilities in Santa Barbara. We even got to see Dane shredding! Check out Josh’s pictures below. “ I really liked seeing how everything is made in house. Channel Islands surfboards are 100% American made. Every single board...

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da-hui-backdoor-shootout-finals-200
16
Jan 2012

Da Hui Backdoor Shootout Finals Highlight Reel

With not 1, but 2 houses faced directly into the throat of Pipeline, Team Volcom garners first place in the Da Hui Backdoor Shootout team challenge. Quiksilver’s Pipe house care-taker Reef McIntosh got very tubed wearing his Quiksilver Charger Boardshorts which led him to the podium where he raked...

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