Where the $#!% am I?

Family. Community. Passion.

Jan 2012
Categories: News
Comments: 0
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Surf Ride has been owned and operated by the Bernard family since 1974. To start the New Year, we came up with the idea of showing our local community what’s most important to us: our Surf Ride family, community support, and our passion for surfing.

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Surf Ride has been owned and operated by the Bernard Family since 1974 (originally named Hobie). It all started when twin brothers, Bill and Richard Bernard decided to start a business together and today, Bill’s sons, Dustin and Josh, are running the shops. In its 38 years, Surf Ride has employed over 1,000 people and the “family” keeps growing! Pictured is our Surf Ride “family” of employees.


You are our community. Without your support, Surf Ride would not exist. We have molded our business to provide you, the surf community, with the best surf products available. Giving back to our community is a top priority; we can be found at many local events and donate to a lot of charities.


Surfing is our passion. Surfing is our lifestyle. Because of this, Surf Ride was built. And because of this, Surf Ride has grown to be one of the best surf shops in the world. Now in their sixties, Bill and Richard surf on a regular basis. Whenever there are waves, you can find Dustin and Josh in the lineup as well. And most importantly, our employees surf and a lot of them surf really well! Because of our strong passion for surfing, we strive to have the largest selection of the best surf products made.
Surf Ride and the Surf Ride family are committed to the surfing lifestyle; we live it every day. The Bernard family is thankful for 38 years of support and will do all that they can to preserve the surfing lifestyle for years to come.

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